Les plateformes digitales et leur stratégie d'effets de réseaux Thierry Isckia IMT BS
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Les effets de réseaux seraient responsables de 70% de la valeur créée dans les entreprises technologiques. Thierry Isckia, professeur de stratégie à IMT-BS, explique à travers l'exemple illustre d'Amazon comment les plateformes savent en tirer profit.
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